Andrew Au
Digital Transformation, AI and Modern Leadership Expert

From Mass to Millennial: Managing Millennial Disruption

Description

Technology is revolutionizing how we work, live, and play. And, millennials are at the center of this revolution, directly influencing the makeup of today’s modern marketplace and diverse workplace.

In this talk, Andrew Au, co-founder of INTERCEPT, will debunk myths on millennials in the workplace and share the winning formula to win millennials as customers and employees based on proprietary research and experience working with global brands including Microsoft, FedEx, Intuit, 3M, and more. You will leave enlightened and eager to drive change, with a better understanding of millennial values and expectations, how to attract and retain future leaders and a framework for millennial engagement.

When companies like Microsoft, FedEx, and 3M want to accelerate their digital transformation journey, they call Andrew Au, co-founder of INTERCEPT, a strategic management consultancy based in Toronto and Boston. Digital technology has set a new equilibrium for organizations — from how they engage their customers to how they motivate their employees to how they innovate their products and services. Referred to by Forbes as a “millennial expert”, Andrew Au is a modern business leader who helps global blue-chip brands respond to the new culture and nature of work. Through his innovative work, he was the youngest person to be inducted into the Entrepreneurs Organization at the age of 22. Andrew is among the few Canadians to be named to Forbes’ 30 Under 30 list and has received over 35 domestic and international awards for business innovation and thought leadership.